Facing the future is the supreme challenge to today's business. In product and financial services, for example, many contenders speak of building 'the product of the future'. The forecasters obviously know, or sense, that this non-existent product will be radically different from today's products. But very few forecasters have any clear idea about this 'future' - even though the issue is clearly a matter of life or death. On one prediction, today's retail products are set to become 'the new dinosaurs'. The survivors will be the Visionaries who best read the future: those which fail this supreme test will not succeed in business.
One reason forecasting is tough is because, as forward-thinking as they like to think they are, many forecasters have no real choice but to take their cues from behaviors of the past. That can backfire if the world evolves in a way like never before, as it did with the technology boom in the 1990s.
Forecasters have gotten new advantages in recent years, as the advent of more accurate data-tracking technology has helped give people a better picture of everything from what color sweater is selling well to where political instabilities may emerge.
We "Face The Future" head and use vast resources to get your idea into the product you want it to become. Kites in the Sky wants to help you soar into future of business, while allowing your idea to grow into the ultimate product that will help you succeed.
"Sometimes I wonder what the world would be like if people didn’t spend three or four hours watching TV every day. What would we do with ourselves? My guess is there would be more talk around the dinner table, more Scrabble games with Grandma, more kites in the sky, and more walks in the park…"
- Ron Atchison